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Priceline Killing Off William Shatner Character
Must...Find...New...Ad Campaign
Alas, for fans of the vocal stylings of William Shatner, that's the news from Priceline.com, which has decided to kill off Shatner's Priceline Negotiator character. The company will begin airing ads showing the erstwhile Captain Kirk shooing passengers off a bus moments before it tumbles off a bridge and explodes in flames.
Mr. Negotiator was five years old and is survived by a company adapting to a changing market and seeking to highlight its other, non-bidding-based business.
Shatner, has been Priceline's celebrity spokesman for 14 years and is still under contract with the company.
The Negotiator, however, has apparently struck his final deal as the company seeks to emphasize other lines of business than the Name Your Own Price bidding-oriented booking option that Shatner promoted.
The move also reflects the shifting nature of the online hotel business, as hotels and third-party sellers of their inventory jockey for the hearts, minds and wallets of consumers.
For Priceline, noted, killing off The Negotiator is essentially an effort to better align its messaging with its business model.
CHICAGO: WONDERFULL WINTER IN THE WINDY CITY...
From Ice Skating at the McCormick Tribune Ice Rink in MILLENNIUM PARK to checking into the Best Hotel in the U.S. , The ELYSIAN HOTEL Chicago... INE TV has you covered to keep it Hot during the Cold Season.
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SNOW DAYS CHICAGO 2012
January 27 - 29, 2012
Didn't go to Snow Days Chicago 2011?
Well, get out Snow Days Chicago 2012. Its FREE!
Watch as 15 teams of professional artists create fantastical pieces of art from man-made snow. Festival includes dog sled racing demonstration, a snowboard Rail Jam Competition and family programming inside Navy Pier.
SNOW DAYS CHICAGO 2012 |
www.snowdayschicago.us
MOVIES
MISSION IMPOSSIBLE 4
This is not just another mission. The IMF is shut down when it's implicated in a global terrorist bombing plot. Ghost Protocol is initiated and Ethan Hunt and his rogue new team must go undercover to clear their organization's name. No help, no contact, off the grid. You have never seen a mission grittier and more intense than this...
NIGHTLIFE
HAZE NIGHTCLUB is a dramatic 25,500-square-foot cutting-edge space in where guests will be challenged to question their sense of perception and reality. The plush interior coupled with the latest in technology and a one-of-a-kind sound system provide the premier Las Vegas nightlife experience.
STYLE
The 2011 Nike MAG shoes have arrived. 1500 of the famous, LED-electroluminescent shoes will be auctioned with all proceeds going to The Michael J. Fox Foundation for Parkinson's Research.
EVENTS
WATCH
SAN DIEGO BRAZILIAN FESTIVAL
Fernanda Rocha Shows INE TV Her Samba
INE TV's Shamroc Peterson hangs with Fernanda Rocha from The Real Housewives of Orange County at the San Diego Brazilian Festival. The Festival featured Feathers, Fun, Fantasy, Caipirinhas and Capoeira. There was non-stop dancing to the pulsating rhythms of Samba, Marcha, Axé Music & Batucada.
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